Minimally Invasive: Medical
Devices and Cosmeceuticals Track
Why Bad Things Happen to Bad
People – and Good People Too.
Saturday, February
22nd
2:00 pm - 3:15 pm
“Procedures gone
wrong.” For professionals in medical aesthetics and cosmetic surgery, you’d be hard-pressed to find three words that induce more dread and
apprehension. From botched nose lessons learned to deep laser complications to the worst your peers have ever seen, this session takes aim at all the
things that keep you up at night, and offers sound advice to help you avoid costly mistakes.
Moderator: Susan Van Dyke,
MD
Faculty: Paul Nassif, MD;
Mathew Avram, MD; and Adam Scheiner, MD
Practice Management
Track
Selecting, Positioning,
Pricing and Promoting Products: Part 1
Friday, February
21st
2:00 pm - 4:00 pm
Did you know that some of the
most profitable practices are managed based on the principles of objectives and key results? This session will tell you how they do it, and show you
how it’s done —along with even more best practices on pricing strategies, trends for effective social ads and more. In the end,
you’ll get some great intel to build a better business and help your practice achieve sustainable growth.
Moderator: Josh
DeBlasio
Faculty: Karol Gutowski, MD;
Drew Fine; Michele C. Franklin; Chad Erickson; Shino Bay Aguilera, DO; and Samuel Peek
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